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So Called Happenings - digital-marketing https://socalledhappenings.in/tag/digital-marketing/ One Stop for Everything! Sat, 04 Sep 2021 08:44:46 +0000 en-US hourly 1 https://wordpress.org/?v=6.5.3 https://i0.wp.com/socalledhappenings.in/wp-content/uploads/2021/08/cropped-Banner-Logo.png?fit=32%2C32&ssl=1 So Called Happenings - digital-marketing https://socalledhappenings.in/tag/digital-marketing/ 32 32 196820137 Free Google Digital Marketing Certifications https://socalledhappenings.in/free-google-digital-marketing-certifications/ https://socalledhappenings.in/free-google-digital-marketing-certifications/#comments Sat, 04 Sep 2021 08:44:00 +0000 https://www.socalledhappenings.in/?p=1232 Google free Digital Marketing Certification courses for Analytics, Data Studio, Tag Manager will help you increase the popularity and understand about your product. You can view the complete description of these courses in this article. You can learn these courses from its official website. Click here to register for the […]

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Google free Digital Marketing Certification courses for Analytics, Data Studio, Tag Manager will help you increase the popularity and understand about your product. You can view the complete description of these courses in this article. You can learn these courses from its official website. Click here to register for the courses

Google Analytics

It is one of the most powerful online digital marketing tools. You can track the performance of your content using this tool. While creating any website, blog, youtube channel Google Analytics will help us to understand the journey our customers are taking across their devices as they interact with your website, giving you a complete view of the impact of your marketing so we can run smarter campaigns that deliver more tailored experiences to our customers. Google Analytics Course will help you understand setting up the analytics in your website and using its features. These are the various levels of the Google Analytics courses.

  • Google Analytics for Beginners
  • Advanced Google Analytics
  • Google Analytics for Power Users
  • Getting Started With Google Analytics 360

Tag Manager

It will help in implementation and management process for marketers, analysts, and developers. Managing multiple analytics and marketing tags for your site can be a challenge. Redundant or incorrect tags can distort data measurement and reduce your site performance. This tool will help you keep everything at one place

Data Studio

This online course teaches marketers, business owners, agencies, and data analysts how to visualize data online to gain insights. You’ll learn how to connect your data, create impactful reports, and collaborate with teammates. You’ll gain the knowledge and tools you need to design compelling reports to share with different stakeholders. After coompletition of this course you will learn complete reporting of the data.

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Top 3 types of digital marketing to double your income https://socalledhappenings.in/types-of-digital-marketing/ https://socalledhappenings.in/types-of-digital-marketing/#comments Tue, 24 Aug 2021 13:26:17 +0000 https://socalledhappenings.in/?p=340 Have you ever thought of having multiple sources of income, how to double your income and, a better career option to achieve the above-said thoughts? So to make it happen, let us look at top 3 types of digital marketing. As we all know that in this era everything has […]

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Have you ever thought of having multiple sources of income, how to double your income and, a better career option to achieve the above-said thoughts? So to make it happen, let us look at top 3 types of digital marketing.

As we all know that in this era everything has become digital, there is also a lot more scope and a better career for digital marketing in the future. Also, like every other job you have to spend some time learning basics, techniques to have a grip on the subject that helps you find ways to earn from digital marketing.

To know more about why digital marketing is the future, check out this article: “future of digital marketing-a leading career

If you are serious about earning money through digital marketing, here are the types of digital marketing you can practice and make a huge income out of them.

The top 3 types or fields of Digital Marketing to double your income are listed below.

Affiliate Marketing

Have you ever thought of how a product gets sale? Simply by promoting a product. You may be thinking about what profits one gets just by promoting. Here lies the answer to what is Affiliate Marketing.

Earning commission by promoting a product or a service made by another retailer or advertiser is said to be Affiliate Marketing.

Also, the best part is that Affiliate programs are usually free to join and easy to sign up for.

affiliate marketing to earn money

If you have good advertising skills then undoubtedly you must think about taking up Affiliate marketing as a complete source of income. If you are at the basics stage, still you can practice affiliate marketing and master its techniques for best results.

Importantly, to achieve the best results one must have a website and social media presentation. Website is important in any type of Digital Marketing.

To know more about why a website is important, check out this article: “why is a website important for digital marketing?

What are the top 3 Advantages of Affiliate Marketing?

  1. One of the best available options for a secondary source of income in this digital era.
  2. Affiliate marketing lessens the huge investments in advertisements.
  3. It offers a cost-effective and flexible approach to promote a brand.

SOCIAL MEDIA MARKETING

Have you ever wondered why every brand has a page and channel on every social media platform such as Instagram,  Facebook, Twitter, YouTube, etc., even though they have a website?? This is because Social Media Marketing has made it easy for brands to interact with potential customers socially and naturally.

If you want to make your Brand a super hit in the market and drive potential customers towards your brand and also generate double income, then, Social media marketing is the one type of digital marketing you must give a try.

As day by day, social media users are increasing in numbers, Social media marketing is the best way to reach out to potential and maximum people. This helps to grow one’s brand recognition and also market value within no time.

social media marketing to earn money

The best feature of Social media marketing is, it targets the audience who are in search of that one particular product or interest. Targeting an audience brings also more profits to the brand as it attracts the audience who are truly interested in that particular product.

Make the best of social media marketing through various social media platforms to make your brand a valuable and trusted one that automatically generates huge income.

What are the top 3 advantages of Social Media Marketing?

  1. Helps in generating increased revenue.
  2. Benefits to know your customers better than ever before.
  3. Helps in creating brand awareness and gain customer loyalty.

MARKETING FREELANCE

Have you ever dreamed of being your own boss? What if I tell you that your dream can come true by becoming a freelancer. Yes, you read it right, freelancing is where you can work for yourself and exchange your skills with money.

Today, marketing freelancers are making huge money within 2-3 months. You too can double your income and become financially independent like other marketing freelancers.

All you need to do is master skills such as Facebook Advertising, Sales Funnels, and Instagram Marketing. Mastering these skills will get you high-ticket clients who are in dire need of marketing strategies to get them leads and sales.

Exactly this is when they need your skills and strategies for their brand. You get paid for helping them grow their business with your unique and on-point marketing strategies and advertising skills.

Without a doubt,  you can start your career as a Marketing Freelancer charging 500USD/ month to charging 2000USD/ month at a pro stage, which is a very huge income. You can charge more depending on the client’s requirements and what type of services you provide to them.

Isn’t this so exciting!!! I think you should definitely give it a try to become financially independent and to be your own boss. Happy freelancing!!!

What are the top 3 advantages of Marketing Freelance?

  1. You get to choose your pay for providing your services.
  2. Have the freedom to choose who your clients are and what type of projects to take.
  3. You get to earn more and a handful of opportunities to experiment with your craft and skills.

Undoubtedly, the above listed are the top 3 ways to become financially independent no matter what your qualification is. Apart from these, there are other types of digital marketing too. Try out them according to your skills and comfort zone.

Also,  Digital marketing is a fast-growing industry with a lot of opportunities bringing to us has paved the way to earn money as the internet has given us the comfort of working and earning from any corner of the world in our comfort zone.

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Amazon Affiliate Program – A step by step guide https://socalledhappenings.in/amazon-affiliate-program-guide/ https://socalledhappenings.in/amazon-affiliate-program-guide/#comments Tue, 24 Aug 2021 13:16:30 +0000 https://socalledhappenings.in/?p=323 Amazon Affiliate Program is also known as Amazon Associates. It is undoubtedly a great platform for content creators, bloggers, and publishers to monetize their traffic as it has been one of the largest retailers for many years. As the maximum percentage of the population is interested to shop online, there […]

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Amazon Affiliate Program is also known as Amazon Associates. It is undoubtedly a great platform for content creators, bloggers, and publishers to monetize their traffic as it has been one of the largest retailers for many years.

As the maximum percentage of the population is interested to shop online, there is a huge hike in affiliate marketing. This is because online stores like Amazon pay affiliated websites a commission to send traffic to their websites and make sales for them. This is a win-win arrangement for both parties.

Amazon allows Amazon affiliate users to simply place links to various Amazon products on their website, social media platforms.

When a visitor of your site makes a purchase via the links placed on your site, you will receive a commission from Amazon.

Amazon’s affiliate program is one of the best ways to make money online. This program of Amazon’s come under the pay-per-sale type of affiliate marketing.

Also Check out “why website is important for Digital Marketing?”

A Step by Step Guide: How to become an Amazon Affiliate?

Registering for Amazon Associates is a very simple process. Let us check it out.

Step 1:

Click on join free and sign up through the affiliate program amazon.in (https://affiliate-program.amazon.in/)  and then sign in as shown below.

Amazon sign in

Step 2:  

After signing in, you will have to complete a four-stage procedure. Firstly, fill up the account information.

Amazon Affiliate Marketing

You can select the address linked to your account or can add a new address.

Followed by address details, enter your mobile number.

Next, choose options as shown below or can select the other given choice according to your requirement.

Step 3:

Provide your website and/or mobile app URL(s)  in the provided space.

Amazon Affiliate Marketing

Step 4:

Enter profile details accordingly.

Amazon Affiliate Marketing

Note: Enter your Associates Store Id without ‘-‘(Hyphen).

As happeningsadda21.

Also, write about what can users do on your website or mobile app, who is it for, and what kind of products do you intend to promote in the description box.

If you don’t find your niche that describes the best in the drop-down list, select ‘other’ as primary and secondary topics.

Choose the further options according to your niche only.

Amazon Affiliate Marketing

Choose the best ways you practice to drive traffic to your website from the listed options and fill up the other details.

Amazon Affiliate Marketing

This is the final step in the profile segment.

Amazon Affiliate Marketing

After finishing the profile segment, the amazon associates generate your unique Associate ID.

Amazon Affiliate Marketing

Step 5: 

Payment method

Amazon Affiliate Marketing

After entering your bank details, click on submit and continue with tax information.

Later, you will be directed to Your Associates Account as shown below. In change your tax Information section, you will get India Current Tax Status as ‘incomplete’.

Now, click on India Current Status and provide your PAN card number only. No need of filling up for other details.

After this procedure, your India Current Tax Status will change to ‘Completed’.

Amazon Affiliate Marketing

You have successfully completed all four stages and became an Amazon affiliate user.

Congratulations!!!

Where you can get a link for a product on Amazon?

Login into amazon.in with an email id that you have registered for the associate program.

Amazon sign in

After logging in, on the top left you can find Amazon Associates Site Stripe where you can get a link as text, image, and text+image. Select any one of them and paste it on your website or social media.

Amazon Affiliate Marketing

We hope you are clear now. Happy Affiliating!!!!

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Digital Marketing Tools for beginners https://socalledhappenings.in/digital-marketing-tools-for-beginners/ https://socalledhappenings.in/digital-marketing-tools-for-beginners/#comments Tue, 24 Aug 2021 12:23:23 +0000 https://socalledhappenings.in/?p=320 We all need few tools in our life to make it easier. In the same way, there are many tools in Digital Marketing that make our work easier. If you are recently into Digital Marketing and have started a website you will be needing few tools that are going to […]

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We all need few tools in our life to make it easier. In the same way, there are many tools in Digital Marketing that make our work easier. If you are recently into Digital Marketing and have started a website you will be needing few tools that are going to help you out.

There are tons of Digital Marketing tools available out there, but we will be talking about only a few of them today. To make it easy to understand for beginners, we will be categorizing them into five broad categories.

  • Analytic Tools
  • Keyword & SEO Tools
  • Content, Email & Affiliate Marketing Tools
  • Social Media Tools
  • Design Tools

Let us look into them one by one now.

Also checkout why Digital Marketing is the future and why website is important for Digital Marketing

Analytic Tools

For maintaining and running a website successfully you need to understand how your website is performing. With proper analysis, you get to know what is going well and what is not. To do so, you need a few Analytic tools that make this task easy.

Google Analytics

This is the most widely used tool in the Digital Marketing community for Analysis purposes. It offers a variety of insights such as real-time tracking, who are visiting your website, how are they visiting, etc, and different kinds of behavior Analysis.

Adobe Analytics

“Web Analytics are the heart. But insights bring the soul.” This motto of Adobe Analytics is pretty much self-explanatory. Their implementation of Data Science, Artificial Intelligence, and Machine Learning in their tools make them dependable.

Keyword & SEO Tools

To make your website appear on the top page and to know what are keywords most people are searching for, you need to make use of Keyword and SEO tools. They help in you deciding on keywords you need to plan your next blog on. Writing blogs on trending and popular topics is essential to rank your website on top.

LXR Marketplace

This is one of the best platforms for beginners as it is completely FREE. You heard it right. It is very helpful for small businesses. They offer a variety of services such as SEO Webpage analysis, Page Speed Insights, Competitor Analysis, Most used Keywords, Top-ranked websites by keyword, Inbound Link Checker, and a lot more. It is really amazing to get all these services for free.

Google Keyword Planner

This is one more tool from Google which is useful for Digital marketers and it is also completely free. It gives you Search volume, top searches, competition, monthly searches like services. Cannot be categorized as best but does the work it is expected to do and being free, we can not ask for more.

Ubersuggest

Ubersuggest is one of the prominent SEO and Keyword planner site but it is not completely free. They offer services such as Domain Overview, Top SEO pages, Keyword Suggestions, Content ideas, Backlink data. Limited services are free, but if you want to make better use of this platform, then you need to go for the premium version.

Ahrefs

This is considered one of the best platforms for SEO & Keyword planning but it is not free. You can have a 7-day free trial to understand what it is capable of. But it is undoubtedly worthy of going for the premium version. They offer services such as Site Explorer, Keyword Planner, Site Audit, Rank Tracker, Content Explorer. Their Keyword Planner in particular is exceptionally good.

Content, Email & Affiliate Marketing Tools

Content marketing is the key to growth. You have to market your content to reach more people to increase traffic and sales.

Content Marketing Tools

Content marketing tools help you to organize and schedule and automate your marketing load. You can avoid them if you are a beginner.

  1. Hubspot: This is a Content Management platform that helps your marketing, sales, and content management, and customer service. They offer services such as Marketing Hub, Sales Hub, Service Hub, Operations Hub, and CMS Hub. This is available in free and premium versions.
  2. CoSchedule: CoSchedule helps you to organize all your marketing. It primarily offers Marketing Calendar and Marketing Suite services that include Scheduling projects, Automating workflows, Track Progress, and more. They have big clients like Forbes, Yamaha, Unicef, P&G, etc.

Email Marketing Tools

Email marketing is one of the most prominent ways to market your content. It is also something we encounter every day.

  1. Mail Chimp: This is the go-to tool for most beginners. It is highly recommended as they are considered the best in the business. The best thing about Mail Chimp is that they have a free plan which is very useful for small businesses. Being a beginner, the free plan is more than enough for you.
  2. Marketo: They offer a lot of services but their main strength is their email marketing service. They use automation more.

Affiliate Marketing Tools

Affiliate Marketing is the primary source of income for many bloggers and websites. Few tools make this task easier.

  1. Rakuten: It provides an intermediate platform between users and businesses. Brands need not have an affiliate marketing network on their own, they will hand over the task to Rakuten Network and they will manage it. Even Udemy uses the same network.
  2. CJ Affiliate: CJ Affiliate is one of the most popular choices for many advertisers. You should check them out.
Bluehost Offer

Social Media Tools

Social media is the most happening thing right now and you are well aware of what it brings. To make social media marketing easier, there are plenty of tools. Let us look at some of them.

Facebook’s Power Editor

This is Facebook’s very own tool. Creating ads and running ad campaigns become easier with this tool. It is very specific and makes targeting easier and precise. As it is directly from Facebook, it is reliable. It provides you a ton of features and caters to everyone’s needs.

Twitter

Twitter natively has its campaigning mechanism which is decent enough to run ad campaigns. You can make use of it.

Woobox

Woobox is the social media engagement platform that is primarily used for interactive content. It is known for services like giveaways, competitions, and Instagram contests in particular.

Nanigans

It is a paid service that is used for Facebook, Instagram, and Twitter marketing. It is used by many top companies and you can go for it.

Design Tools

Designing is an essential part of Digital Marketing. Text is something we can put our mind to and get done but pictures are something we can not create easily. If the thought of downloading from google is coming into your mind, hold it there. We cannot keep them on our website because they are ‘copyrighted’. So we should always try to create our own.

Canva

Canva is the most popular platform available to create customized images. You are provided with all the options like backgrounds, clipart, etc. All you need to do is to put them together as you need. It is very simple and user-friendly. It also has templates for various platforms’ profile pictures and covers. So you need not worry about the size.

Visual.ly

Similar to Canva, Visually is used to create visual content for Digital Marketers. It is paid. It has high-level clients such as Ford, Johnson’s, Nat Geo, etc.

Photoshop

Many are aware of what photoshop is but very few can work with it. If you are seriously considering Digital Marketing, try learning photoshop slowly. It is more preferable and recommendable if you can use it.

Though this article does not cover each and every tool, we hope it will give you a good starting point. Try to use these tools in your Digital Marketing journey for a smooth walk, they are worth a shot.

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Website for Digital Marketing – Why is it important? https://socalledhappenings.in/website-for-digital-marketing-why-is-it-important/ https://socalledhappenings.in/website-for-digital-marketing-why-is-it-important/#comments Tue, 24 Aug 2021 11:40:52 +0000 https://socalledhappenings.in/?p=307 If you are new to the field of Digital Marketing and everybody in the field is suggesting you make your website, you might be probably wondering why. But when everyone is recommending to make a website, it has to be important Right? It is. It may feel unwanted in the […]

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If you are new to the field of Digital Marketing and everybody in the field is suggesting you make your website, you might be probably wondering why. But when everyone is recommending to make a website, it has to be important Right? It is. It may feel unwanted in the beginning, but the advantages a great website brings to Digital Marketing are unparalleled. This is the right time for you to understand the importance of a website in Digital Marketing.

Also, check out “why digital marketing is the future?

Let us dive deep and look at the top 12 reasons that make a website mandatory in Digital Marketing:

Branding & Identity 

Branding always plays a key role when you are willing to promote your business or content. It gives the audience a kind of authentic feeling which is otherwise difficult to get with mere social media handles which can be created by anybody these days.

This helps you to establish your identity among your competitors. It is also always easier to remember a brand with a credible, reliable, authentic, good-looking website than some random business that does not have a website.

If you are interested in blogging, you can write blogs in your area of interest or expertise. You can earn yourself an identity with your content.

Anything that you are passionate about can be shared on your website and this will reach people with similar interests. Blogging is also a very powerful tool to earn money.

First and Best Impression

For any business, customer impression plays a key role. The more your audience is impressed, the more you can make out of it and this is one of the basic building blocks. Also, a good website helps you a lot in creating such an impression.

The moment audience visits your website if it is well structured and visually communicative, it immediately leaves a good impression on your brand. We all know that “First Impression is the best impression” and this works with your site too. A website helps you to get this impression and leaves an impact on your site visitors.

Provides Credibility & Reliability

With the number of internet users on the rise, the perceptions of these users need to be considered if you want to market your content. The way a user sees a brand with a website is very different compared to that of a brand without a website. Having a Website builds trust and thus brings credibility to your brand.

It is also a good place for you to display what you are capable of. You can let the audience understand what your brand is about, this transparency establishes trust and also makes it reliable.

The audience always prefers reliable and credible platforms. Trust & Credibility always win hearts and that makes your audience natural advertisers for your business.

Reach More Audience

Though Social media helps you to reach more people than traditional marketing, having a Website opens new doors and helps you to engage with many more audiences who are otherwise difficult to reach. Websites play this ‘Final Destination’ role where the audience can land and learn everything about your brand or business.

Websites also help you to direct your site visitors to the brand’s social media handles and vice-versa. This helps you to increase your audience and keep them constantly engaged with your content.

Through Search Engine Optimisation (SEO), you can make your website land on the first page and top of google search, this helps your brand reach more people. You can also reach people worldwide on the internet through a website.

Accessibility & Interaction

You cannot stay awake and offer services 24/7. That is simply impossible. Then you will be missing the audience who are active when you are not. This is where a Website comes into the picture and will be of great help.

The website will be active and keeps providing all the services that you intend to provide around the clock. Your content engagement, sales, marketing, etc will not get affected.

For the activities that the audience needs your engagement, the contact page will help the audience to leave their contact details with you. When you are active, you can reach out to them and get the work done. Thus you will not be losing the audience when you are not active.

Few may also think that they can do all these things through social media without any need for a website. Trust me, you cannot. Few Marketing services where the audience needs your help can be done smoothly only by having a website.

Bluehost Offer

Earn through Advertising

Websites also fetch you a good amount of money through advertising. With tools like Google Adsense, you can monetize your site. Through google, many other brands advertise on your website in the form of banners or strips.

For this Google will pay you a decent amount of money. For this, the website needs to have good traffic. More traffic will fetch you more money as your site is helping other brands reach more people.

With only having social media handles, you have to spend money and advertise to reach people whereas by having a website, you can advertise other brands and earn money for doing so. This should help you understand why having a website is a must if you want to get into Digital Marketing.

Affiliate Marketing

Affiliate Marketing is one of the best ways to earn money. Most importantly many affiliation programs require you to have a website. This is something that you will miss out on if you do not have a website.

If you are wondering what Affiliate Marketing is, it is the program offered by many top brands to promote their products and increase sales. In this marketing, you will get affiliated with a brand and then promote their products on your website through links. If anyone makes a purchase using those links, you will get a commission from that brand.

This is a great way to make money. This does not involve much work, all you need is to get the affiliate program approved and then start sharing the affiliate links through blogging or e-commerce tools on your website. The most prominent affiliate marketing brand is that of Amazon.

Amazon provides a varying amount of commission for different products. Big Electricals like televisions, Micro ovens, Fridges, Washing Machines, Mobiles, etc will fetch you a huge commission. With more traffic, the probability of people buying through your affiliate links increases. So if you don’t want to miss this, a Website is mandatory.

Email Marketing

Email Marketing is something you come across every day. Your emails are filled with many promotional emails that include advertisements, promotions, discounts, etc.

All this is a part of Email marketing. You can send promotional emails to your customers and make them reach your website and thus increase sales.

Apart from this, when the audience visits your website, you can collect their emails. These emails hold huge value for your marketing. Sending occasional emails at appropriate times will surely hit the right spots.

Email marketing is also used to build brand awareness and also trust and loyalty with your audience. Email marketing also helps in gathering information from the audience that can be useful to analyze their behavior and make business plans accordingly. This will help you to improve further.

Stay in the competition

Do you want to stay ahead in the competition or stand somewhere back? Your website always speaks more than you. Forget about staying ahead, but first, if you want to stand in the competition you need to have a website.

Social media marketing is not enough. If you compare, all your competitors will be having a website and you do not want to be left behind. To keep up with your competitors, you need to engage and campaign effectively.

The more efficiently you maintain your content, the more benefits you can reap with various digital marketing tools using your website. You should never fall behind in the competition and a proper website is the first step you need to take in that direction.

Return Of Investment

Return of Investment (ROI) is the key factor everyone considers. If you are investing in something, you will definitely expect good returns. That is basic human nature.

A Website gives you the best ROI. The amount we spend to make a website is around 2000-3000 rupees (Considering normal domain & hosting costs and designing it yourself).

This is not a big amount in the present-day world. We spend a lot more on many trivial things in our day-to-day life. Now if you are confused about what will it give you in return, the answer is thousands to lakhs (Per Month sometimes). This is not an ordinary ROI.

What you will be spending comes back in no time, that too in many folds. This is a positive element and gives you the confidence to take that step. No need to worry about loss if your content speaks through your website.

Portfolio

It is completely understandable if you are willing to do digital marketing as a stand-alone business or as a part-time thing along with your full-time job. But think about doing an actual Digital Marketing job.

Given the Covid crisis, many people are losing their mainstream jobs. In situations like this, Digital Marketing provides a very good alternative. Not only in the case of losing jobs but if you are vexed with your regular job and are planning to make a shift, you can pick a Digital Marketing job as an option.

Any job requires a portfolio to understand your capabilities. The website that you will be creating acts as a perfect portfolio because it tells the world that you are already implementing Digital Marketing practically. This increases your chances of securing the job.

These reasons are more than enough to make you understand the importance of a website. If you are still not convinced and hesitating to buy a website, then Digital Marketing is simply not for you.

If you are confused about how to buy a website and domain and also how to create a website, reach out to us through the contact page. We are more than willing to help you to get your Digital Marketing journey started.

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Future of Digital Marketing-a leading career https://socalledhappenings.in/future-of-digital-marketing/ https://socalledhappenings.in/future-of-digital-marketing/#comments Tue, 24 Aug 2021 11:14:30 +0000 https://socalledhappenings.in/?p=295 With the internet becoming affordable and the smartphones with good specifications getting cheaper day by day, we have recently seen a huge spike in the number of internet users. This certainly led to the expansion of digital space. So, the businesses are in the search of new methods to reach […]

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With the internet becoming affordable and the smartphones with good specifications getting cheaper day by day, we have recently seen a huge spike in the number of internet users. This certainly led to the expansion of digital space. So, the businesses are in the search of new methods to reach the targeted audience. This is where Digital Marketing comes into the picture. Now, let us look into the top 10 reasons why Digital Marketing is the future:

1) Internet Penetration

This goes without saying. In the past 5 years, India has seen tremendous growth in the number of internet users. Compared to 342 million internet users in 2015, this number doubled to 699 million users in 2019.

India is the world’s second-most populous country and free democracy. This substantial growth and can be easily trapped. The entry of JIO 4G into the Indian market also made the internet affordable in India.

internet population for future of digital marketing
Taken from: https://www.ijmra.us/project%20doc/2017/IJMIE_JULY2017/IJMRA-11904.pdf

2) Affordable Smartphones

No matter how much internet penetrates, smartphones or systems are needed to make use of it. Till a few years back, smartphones in India were mediocre for the price. But there is a huge competition in the market. So we are seeing many new affordable smartphones in the market cutting across the brands.

These days, mobiles in 6000-7000 rupees price range are coming with decent specifications. This made many people shift to smartphones. Even for the low cost, JIO has brought a 4G phone which is decent enough to use social media at a low cost.

This affordability factor is allowing the digital space to expand in an unprecedented manner.

3) Rising Social Media Users

India has the highest number of users for Facebook and other mainstream social media apps. This number itself reveals the huge potential Indian digital space is holding. Adding to this, India is the youngest nation in the world. Most of its social media space is used by the youth of the country.

If properly utilized, businesses can do wonders by advertising and pushing their content. Compared to the elders, the hit ratio increases with the youth. This makes digital marketing through social media easier.

Affiliate marketing also comes into play when you have to push advertisements for the products on social media. You can earn the commission after a successful purchase. Almost all the businesses and platforms offer affiliate programs and this makes the task lot easier.

rising social media users ,digital marketing

Taken from: https://www.statista.com/

4) Governments’ Support

At both Central and State levels, governments are massively supporting digitalization programs. Central Government’s “Digital India” program is one of the best examples.

Many state governments are trying to take the internet to rural areas free of cost. This is truly making India digital by not limiting internet penetration only to the metro cities.

In some states, free internet zones are being set up across various parts of the cities and towns. With such encouragement on the rise, internet penetration is going to be sky-rocketing and this hugely increases the scope of Digital marketing with each passing year.

5) Disruption of Traditional Marketing

Traditional marketing is getting tougher day by day, Costlier to be precise. In traditional marketing, one needs to spend a huge amount to reach the customers or the targeted audience.

TV or Newspaper advertisements, Scrolling, classifieds, Wall bills, Vehicles, Posters, Hoardings, etc… Whatever the medium may be, Traditional marketing is costlier. Especially medium and small-scale businesses cannot afford and spend most of their income on such costlier advertisements.

Here digital marketing can help a lot with affordable pricing and use of technology. The sooner you enter the Digital Marketing field, the better advantage you will hold in this arena.

Bluehost Offer

6) Targeted Marketing

The purpose of any advertisement is not only to reach a large number of customers but also to reach the right and required set of customers. All the huge investments go for a toss if advertising is not giving you the desired results and is not reaching the targeted customers.

The probability of reaching the right set of people is very low in traditional marketing. The number of statistics and data science that goes into selecting exact places where to advertise to get the maximum benefits adds to the burden.

Digital marketing shows the way out with much more benefits. Digital marketing helps businesses to reach the exact audience they wish to target. This targeting is very very specific. All the important factors like Age, Location, Interests, Timing are considered in Digital Marketing.

With this level of precision and targeting of advertisements, the probability of reaching the desired customers increases a lot. This is also easier to do with the help of the internet in the digital space.

Blogging, Affiliate Marketing, Email Marketing, Facebook, or Instagram Marketing are some of the ways to market digitally. With this amount of precision and affordability, Digital marketing is the future for many businesses. There is already a massive shift to digital marketing, especially at medium and small businesses level.

7) Platforms to learn & Make Digital Marketing your Future

To enter into a new field, gathering the required skills is very much essential. There are a lot of Digital Marketing courses available on the internet offered by many well-known Digital learning platforms. These certification courses can give you a good start to enter into this world of Digital Marketing. Based on the Course level, few courses can make you understand the basics whereas few will make you dive deeper into the subject.

Apart from the complete Digital Marketing Course, many micro-level courses cover specific domains in Digital Marketing. Instagram marketing, Facebook Marketing, Blogging, Affiliate Marking, Email Marketing are such individual courses.

The major advantage is that you need not do everything, but do one thing perfectly to make earning in Digital Marketing. Thus, at any point in time, it is easier to choose a course of your liking from many courses available out there.

Also, there is no need to take offline coaching in institutes and spend a huge amount learning. You can do these courses with your pocket money as well. There are also many free classes available on YouTube. If you are interested, learning is not a big hurdle. Interest is all that matters and you can make your future in Digital Marketing.

platforms to learn digital marketing8) Less Investment

Any business needs a lot of investment. There are very few businesses that can be started with less investment, but the returns cannot be guaranteed upon. Whereas when Digital Marketing is concerned, the investment is very low but the profits it brings are truly amazing.

The only thing that is exactly needed for getting into the world of Digital Marketing is a website. The website and the hosting cost for a year do not cost you more than 2000 rupees, in most cases. Depending on the domain cost, this may cost even less.

2000-3000 rupees is not a big amount (for many) and this makes the Digital Marketing field affordable and accessible to everyone. Even learning about digital marketing does not require any fancy courses. Enthusiasm is all that matters.

With more and more people getting access to affordable smartphones and cheap internet, the chances of more people entering into Digital Marketing also increases. Given the covid-19 crisis, as many people are losing jobs and few small-scale businesses being shut down, the number of people looking into new opportunities and new fields also increases.

With such low investment, Digital Marketing in the future can be considered as one of the best options available.

9) Earn Extra Income with Digital Marketing

No matter how much one earns, the enthusiasm to earn extra income never ends. More than enthusiasm, it is our needs that push us to do something more. This constant urge to earn that extra penny makes us look into various other options available apart from our regular job.

There are undoubtedly various jobs out there to make that extra buck, but what it takes is also an important factor that needs to be considered.

What about doing something sitting in your own home, on your chair, and earning a reasonable amount of money? Yes, Digital Marketing allows you to do that. Depending on your regular job, Digital Marketing may also bring you more than what you earn through your 9 to 5 job. Spending 2 to 4 hours in Digital Marketing after coming back from a regular job can turn fortunes.

You can also do freelancing works in Digital Marketing. There are many domains in Digital Marketing that you can master and earn through freelancing. This extra income is always an advantage and brings you a lot of peace.

Even in times of economic hardships, unexpected expenditures, or even job losses, Digital Marketing provides security and confidence, and most importantly peace. With increasing day-to-day expenditures, extra sources of income have become a necessity to survive.

This factor drives many people into Digital Marketing and with the rising expenditures, the Scope of Digital Marketing in the future undoubtedly increases with each passing day.

10) Be your boss

No doubt having a good job is satisfactory but who does not want to be their boss? Everyone wants to. No deadlines, no boss, no tensions, no worries, this is something everyone wants in their life.

There are also many jobs in Digital Marketing. One can actually choose to work in a Digital Marketing job but as said before, Digital Marketing provides the flexibility to start on your own without having to work under someone.

Even initially, one can start earning through Blogging, Affiliate Marketing, etc. but at one point in time when you are experienced enough and have dived deep enough, you can start your own Digital Marketing consultancy firm.

The main advantage is, you can choose your area of expertise and provide Digital Marketing services for that particular field. If the expertise field is linked to your regular job, that will help you a lot on both fronts.

Undoubtedly, one can say that Digital Marketing allows you to be your boss, and with the rising unemployment and zeal to do something, Digital Marketing catches many eyes. This makes Digital Marketing an aspiring field. The number of entrants into this field keeps on rising. So is the future for Digital Marketing.

If you are waiting for a perfect time to enter into Digital Marketing, it is now. Tighten your seat belts and have a fantastic journey ahead with Digital Marketing.

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Is this Digital Marketing course best in the market? https://socalledhappenings.in/digital-marketing-course/ https://socalledhappenings.in/digital-marketing-course/#comments Tue, 24 Aug 2021 09:38:58 +0000 https://socalledhappenings.in/?p=292 Want to learn Digital Marketing, but confused about what course to pick? Do not worry, we will help you out. There are undoubtedly many Digital Marketing courses available on the internet and in the market, but only a few are worthy enough to enroll. Let us look at one such […]

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Want to learn Digital Marketing, but confused about what course to pick? Do not worry, we will help you out. There are undoubtedly many Digital Marketing courses available on the internet and in the market, but only a few are worthy enough to enroll.

Let us look at one such worthy course that provides the best Digital Marketing training at an affordable price.

D.B.A Mastery Course

D.B.A Mastery – all in one course, is the one we are talking about. This course is provided by the Digital Marketing expert Mr. Veerander Chowdary. This course is a complete all-rounder. It covers everything that you need to know about Digital Marketing, that too at a very reasonable and affordable price.

DBA Mastery Course

About the Trainer

The main advantage this course holds is its trainer. Mr. Veerander Chowdary is well known in the field of Digital Marketing. He is a Marketer, Sales Trainer and, also an Ads expert.

Mr. Veerander Chowdary has 7+ years of experience in the field of Digital Marketing. He is featured in all the major Indian newspapers and television channels, conducted seminars across the country on digital marketing and has also trained more than 4000+ students till now in the field of Digital Marketing.

Veerander Chowdary

What does this course contain?

Before enrolling in any course, the syllabus is something we all want to know. DBA Mastery course contains different modules that cover different topics.

There are a total of 9 courses that are covered under the ‘D.B.A Mastery’ course. They are:

  • Free Digital Marketing Course
  • Blogging Course
  • Google Ads Mastery course
  • Facebook Ads Mastery Course
  • Instagram Mastery Course
  • Affiliate Marketing Course
  • Advance Digital Marketing Training Program
  • Digital Marketing Tools Mastery Course
  • DBA Mastery Live Class Videos
DBA Mastery Course

Apart from all the sessions, there are live video classes that are beneficial. There are live sessions every week and students can enroll with the trainer and clear all their doubts and also receive reviews about their progress in the course.

Students can also get their doubts cleared from peers and also from a dedicated D.B.A team.

What are the specialties?

D.B.A mastery course is not like any other course on the internet. This is the best Digital Marketing course in the market for a reason. There are some special features this course provides that make it special.

Let us have a look.

Personal Community

Everyone who is enrolls for D.B.A mastery course is provided access to a personal community platform. This is a big community of all the course enrollers, the guiding team, and the trainer himself.

You can post all your doubts and get them cleared immediately. You can also market yourself, your content, and your brand in this huge community.

Live Sessions Every Week

There are very few courses that provide live sessions and this is one of them. No matter what you learn, the opportunity to interact with the mentor, receive his guidance and reviews personally will help you a lot to make the best out of this course.

No other course provides personal mentorship at such an affordable cost.

Support Team

There is a dedicated support team that helps and guides you whenever you are stuck. The team responds quickly and you need not wait for long hours to get your doubts cleared. This helps you to progress quickly.

Rewards

There are exams conducted after completion of every module and the best performers are provided rewards. This will create a healthy competition and also brings the best in everyone.

There are also monthly rewards if you are helpful to the D.B.A community. There will also be occasional targets that are well rewarded.

Premium Tools for Free

If you enroll in the D.B.A Mastery course, you will be provided Generate Press Theme & Elementor Pro free for 1 year. These are highly useful to make a beautiful website. These tools also cost a lot if you want to purchase them.

Portfolio & Certificate

A certificate is provided after the successful completion of the course. During the course, you will also be building a strong portfolio that helps you get a job if you are interested.

What is the Pricing?

Digital Marketing courses generally cost no less than 30,000 in the market. With all the mentioned specialties and content, you must be thinking this course costs a lot. But it doesn’t.

D.B.A Mastery course only costs 11,000/-  but if you purchase the course through us (Purchase here), you will get a flat 50% discount. This is a great price for such a beautiful course.

Don’t be late. Hurry before the discount period ends and start earning.

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